76 titels gevonden in Toegepaste communicatiekunde vanaf € 9,90
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van Dijk
The Network Society; the essential guide to the past, current consequences and future of digital communication, remaining an accessible, comprehensive, must-read introduction to how new...
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Anderson
Focusing on empirical research, this is an engaging and critical guide through each step of the research process, outlining the procedures, differences, strengths and limitations of metric,...
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Matsumoto
Examines state-of-the-art research and knowledge regarding nonverbal behavior and applies that scientific knowledge to a broad range of fields.
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Floyd
This title brings together leading family communication researchers to review 12 different types of family relationships, presenting a fuller understanding of relationships that fall outside...
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Matusitz
Based on the premise that terrorism is essentially a message, Jonathan Matusitz examines terrorism from a communication perspective - making it the first text to offer a complete picture of...
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Fassett
A brief, practical workbook which helps student to both develop practical skills and to think critically about the speech-making process.
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Husni
Offers students practical solutions on how to cope with and adapt to the evolving media landscape. This book includes real-world case studies, important theoretical grounding, and a focus on...
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Sorrells
A student-focused reader organized around both established and contemporary areas of intercultural communication research and theory.
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Potter
An approachable, skills-focused student guide to building media literacy, helping students to become more knowledgeable about all facets of the media and more strategic users of media...
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Cho
Clearly explains core health communication principles and processes for designing effective messages for health communication interventions and campaigns while integrating perspectives from...
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Kurylo
Introductory textbook offering intercultural communication students a fuller understanding of how culture and communication affect and effect eachother.
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Manning
This accessible book explores and demonstrates methodological tools used to guide qualitative relationships research, especially studies of interpersonal communication.
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Cho
A comprehensive, state-of-the-art overview of the field of risk communication. Leading experts summarize theory, research and practice in a range of disciplines and in relation to issues in...
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Coombs
Guides students through cases and exercises that explore crisis communication and management in action, building the necessary skills for effective crisis management.
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Wilson
Examines how people of color fit into the fabric of America and how the media tell them and others how they fit.
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Hertz
Looking at the hard choices writers confront when crafting any kind of factual narrative, this book helps journalism students to improve specifically their non-fiction storytelling skills.
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Gershon
Takes an in-depth look at how smart, creative companies have transformed the business of media and telecommunications by introducing unique and original products and services.
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McQuail
A new edition of the seminal textbook in media and mass communication. Denis McQuail's classic book has been revised and updated by Mark Deuze to reflect the contemporary media landscape and...
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St. John
The first text to introduce students to the fundamentals of crisis communication using an ethical approach.
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Berger
In the Sixth Edition of Media Analysis Techniques, author Arthur Asa Berger once again provides students with a clearly written, user-friendly, hands-on guide to media criticism. The book...
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Dillard
A new edition of this comprehensive and widely used Handbook. It takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication...
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Tag
Teaches advertising, marketing, and management students (both the "suits" and the "creatives") how to effectively judge and critique creativity in advertising.
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Ike Lasater, Julie Stiles
Een praktische gids voor slimme werkplekcommunicatie.
Herken je dit? Het lijkt alsof de werkdruk steeds groter wordt, targets en deadlines overstelpen je, daarnaast neem je ook nog eens...
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Wil Michels
•Het eerste Nederlandstalige boek met concrete en toepasbare communicatiestrategieën;
•geschreven door de auteur van het Communicatie handboek;
•sterke balans tussen theorie en...
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Wouter Schie van, Harry Smals, Paul Noort
Dit boek leidt je in acht stappen eenvoudig en snel door het schrijfproces van een rapport heen. Het besteedt aandacht aan zowel het schrijven als het opmaken van rapporten.Waarom kiezen...
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Mirjam Broekhoff, Harm Stumpel, Erik Kostelijk
-Dé standaard op het gebied van marktonderzoek;
-praktisch en helder gestructureerd handboek voor het complete marktonderzoeksproces;
-biedt alle tools om het onderzoeksproces stapsgewijs...
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Wil Michels
•Je wilt je opdrachtgever verrassen met een verleidelijke strategie; •je wilt minder operationeel en meer strategisch werken;
•je wilt meer systematisch werken met een heldere...
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Rients Ritskes, Remko de Beer
Zou de wereld niet veel mooier zijn als in gezinnen, organisaties en de politiek iedereen elkaar écht hoort?
Een dialoog is een open gedachtenuitwisseling om samen doelbewust wijzer te...
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